Tag Archives: Nike

Market Knowledge Always Wins the Day

If you rate how good a companys marketing initiatives are by the advertisements you see and the impressions they make on individuals, you couldnt be more wrong. The best marketers know their market they have in depth knowledge of who their customers are, what their customers needs are, what companies have done in the past, and in which direction the market is headed. Sure, these guys can also generate catchy ads and funny slogans, but these things do not make them great marketers. Continue reading

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Made in China – Cheap and Deadly

The American middle class is more dependent on cheap Chinese made products than they are on Saudi oil. If it wasn’t for the paper place-mat at my favorite Chinese Restaurant and the recall of almost 20 million items made in China I would never have known that 2007 was the year of the pig. Continue reading

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“Tune” Into Social Networking

Just close your eyes… take a deep breath… and imagine a world without internet. Quite hard isn’t it? What used to be mail messages are now posts, tagged and targeted and secure. Your PDA, mobile phone, or desktop readers are instantly notified of the communication directed at you, and can immediately navigate to it so you can read it and respond. Continue reading

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The Top 10 Strategies for Attracting Generation Y as Employees Into Your Company

Generation Y’s presence in the workplace is truly making an impact, causing employers to worry, fret and scratch their heads, and asking, “What do I do to attract the 20-something worker, and once I have them, how do I keep them?” This article will provide you with 10 answers to that very question. Continue reading

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Putting Off an Article About Procrastination

I was going to write this article last week, but couldn’ seem to find the time. Along with all those other chores I’ve been placing on the back burner and all. Continue reading

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